Email marketing is all about defining the subscribers to your email lists. Everything else is based on this one fundamental. The New Year will not only bring a rise to 20% VAT but more competition as well as the cuts begin to bite. To ensure you are in a strong position you need to exploit all your advantages.
Lori introduced herself as “The Database Diva” who helps customers squeeze profits from the customers they already have before they spend money going out and getting new prospects to come in.
Seeking Popularity instead of Targeted Leads – My point here is that the number of Facebook Fans (popularity) is not necessarily indicative of entrepreneurial success. Some entrepreneurs believe that getting 5,000 or more FB fans or “Likes” is the key to making a huge profit in sales. What they don’t know is, it is far better to have maybe 300 targeted prospects that are truly interested in your products and services than to have 5,000 friends on your Facebook Fan Page who could care less about your brand or what you have to offer.
They are the perfect customer and you can all but ignore them – but you will not. Email marketing is about realising the full potential of every customer on your email lists.
You will need a few irresistible lead capture pages that leave prospects begging to join your list and eventually your Monavie business. You will also need email marketing software like Aweber. You will be able to communicate, sign up, and sell products to your list on auto pilot. It is great having systems that work while you sleep. Another great thing is that these systems are inexpensive anyone can start no matter the budget. I have briefly given you the recipe on how you can generate endless leads without having to pick up the phone. But there is “MORE”…
Lori started by telling us that her talk was aimed toward small businesses and gave us the feeling that the material she covered could be done by us without having to hire a company to do it.
Now, on to the next problem. Perhaps your open rate is nearly perfect – subscribers are opening your emails, but… there’s a problem. You’re not noticing any traffic to your website as a result. They’re reading the email, but they’re not taking any action on it. Why not? This time it’s not the subject line that’s the culprit – it’s something in the body copy of the email itself. Again, a professional email copywriter can examine your copy to see where you’re going wrong and then fix it in future mailings. There are many possible errors, but typically it’s simply that the call to action in the email isn’t clear or strong enough – the reader just doesn’t know what to do next.
Growing email marketing is not easy. It requires time and patients. Just remind the visitors of your site or blog, and try to attract them with good contents. You can also ues a email marketing software for the subscribers. Only if you can provide useful information for audience, you can get more subscription. If you don’t care for the contents, you will lose subscribers. So the right way to grow your list is provide interesting contents, display your site on social website.